FOR HOTELS · SERVICED RESIDENCES · F&B GROUPS · TOURISM & LEISURE
Your guests book, ask and review on WhatsApp, WeChat, LINE and Instagram, in whatever language your guests speak. imBee unifies every channel in one inbox, with governed AI grounded in your inventory and rates, and 300+ PMS, POS and booking-engine integrations, so you turn ad clicks into direct bookings, pre-arrival into upsell, in-stay into service, and post-stay into loyalty.
Trusted by 10,000+ enterprises across 60+ industries. ISO/IEC 27001 certified. Official Meta Technology Partner.
Cited industry benchmarks (Lead Response Management, Meta + Kantar research, WhatsApp benchmark data). Not imBee client results.
獲得來自 60 多個產業、超過 10,000 家企業的信賴
The hospitality reality
Guests message in seven languages, on the channels Western tools don't speak. PMS-disconnected messaging makes staff re-key everything. Every booking you don't convert direct hands commission to a third-party channel. And the inquiry you answer an hour late is already a booking at the property across the road.
Commission on third-party bookings compounds across the year, and every slow first reply pushes the booker back to the channels that charge it. Click-to-WhatsApp from your own ads and metasearch recovers that margin, if you answer fast enough.
Mainland Chinese guests live on WeChat, Japanese guests on LINE, Bahasa- and Thai-speaking ASEAN travellers on WhatsApp. English-first Western tools can't capture, confirm or win them back in the language they actually book in.
Guest-comms tools that don't see your PMS, POS or booking engine make staff retype every request and rate. The thread says one thing, the system says another, and the guest gets a wrong quote or a room that isn't free.
Wi-Fi password, breakfast hours, late-checkout, airport-transfer price, pool times, spa availability: the same questions answered by phone and at the desk all day, while booking calls wait on hold and the queue builds at peak.
An enquiry starts on Instagram, moves to WhatsApp, the deposit is chased by email and the booking-channel message sits in an extranet nobody checks, so context is lost, the same guest is asked the same thing twice, and follow-ups quietly drop.
A problem the guest never reported in-house becomes a one-star public review after checkout. Without real-time service recovery routed to the right team, you find out about the issue when it is already too late to fix.
One guest lifecycle, end to end
A single inbox carries each guest from the first WhatsApp inquiry to the next repeat-stay, with AI grounded in your real room inventory, rate card and F&B menu.
Click-to-WhatsApp ads, QR codes and your website land the traveller in a 1:1 multilingual thread with instant answers and AI-grounded availability pulled live from your PMS or booking engine. A native WhatsApp Form (imBee's no-code builder on Meta's WhatsApp Flows) then captures the booking inside the chat: a room or a facility (restaurant table, spa session, day pass, event space), dates, party size and preferences, with no browser redirect, the step where web forms lose about half of the people who start them. A deposit is collected via a secure payment link to a PCI-DSS-certified gateway, and confirmation, itinerary and tiered reminders with one-tap confirm or change land on the lock screen, not in a spam folder.
Tiered 7/3/1-day confirmation reminders with itinerary, contactless pre-check-in collected in chat, and pre-arrival upsells (room upgrade, airport transfer, dining, spa, late checkout) offered at the moment of intent. In-stay, the guest orders room service, requests housekeeping, books the restaurant, asks for the Wi-Fi password or help with their mobile key, and flags any problem, all in the same thread. AI handles the routine; staff handles VIPs, complaints and judgement calls, and a complaint gets caught while the guest is still in the building.
At checkout, the folio and a thank-you land in chat, followed by a one-tap CSAT prompt and a review request deep-linked to TripAdvisor, Google or Booking.com, seen far more often than the same ask by email. Then loyalty enrolment, repeat-booking offers timed to anniversaries, birthdays and seasonal gaps, and win-back nudges for lapsed guests, including your mainland-Chinese guests on WeChat, long after they've flown home.
More use cases
77% of travellers are interested in automated messaging or chatbots for hotel service requests (Oracle Hospitality + Skift, 2022). Distilled from how hotel groups, resorts and F&B operators answer that demand, booking to checkout to the return stay.
A website prompt captures the looker who doesn't book today; automated offers bring them back, and every recovered booking is attributed, so marketing finally sees which message paid.
Published hotel results: direct bookings tripled within a year of widget-led campaigns. (published sector case)
Guests who arrive via third-party booking channels share their real contact details during the stay, so the next booking, and the relationship, come to you direct instead of renting the guest back.
Published hotel results: up to 23% of third-party guests' contact details recovered. (published sector case)
The confirmation message carries the airport transfer, the excursion and the travel-insurance offer, sold at the moment of maximum intent, not buried in a pre-arrival email.
Click-to-WhatsApp conversations arrive tagged with the campaign behind them, so you can see which destinations and offers turn into real booking conversations, and steer next month's spend on evidence rather than click-throughs.
PMS-triggered pre-check-in in chat, then the digital key and Wi-Fi code before the taxi arrives: the front desk greets guests instead of processing them.
Published hotel-group results: online check-ins up 200% after moving the flow into chat. (published sector case)
Pre-arrival flows keyed to rate plan and party type: the family gets the kids-club note and early dinner slots, the couple gets the spa and the late checkout offer.
For tours and packages: balance-payment reminders on schedule, passport and visa document checklists, and a day-before briefing with pickup time and packing list, operations that used to be phone calls.
A quick pulse on day one. A poor answer alerts the duty manager while there's still time to fix the stay, service recovery before the public review, not after it.
A guest request auto-creates a prioritised housekeeping or engineering task, and the guest gets pinged when it's done. The loop closes without a walkie-talkie relay.
A QR at reception and an IVR prompt move routine calls (towels, taxis, table bookings) into chat, where one agent handles five conversations at once.
Published hotel-group results: incoming calls down ~70% while direct room bookings and table reservations rose. (published sector case)
Spa slots, dining menus and experiences browsable and bookable inside the thread: the minibar card, upgraded to a revenue channel.
Late checkout, spa and F&B offers matched to recorded preferences and sent mid-stay, when the guest can still say yes, ancillary revenue without a hard sell.
Published hotel results: ~20% more upsell revenue from preference-matched offers. (published sector case)
Diners browse the catalogue, order and pay by link in chat, then get confirmed / preparing / ready updates, and table reservations run on the same thread with automatic reminders.
AI segments your dining CRM (the bakery regulars, the weekend brunch families, the lapsed loyalty members) and each group gets its own offer journey instead of one blast for everyone.
Published HK F&B-group results: average order value up 50–100% on segmented journeys. (published sector case)
Settle the folio, arrange luggage storage and book the airport transfer in chat: the 11am queue disappears, and the last memory of the stay is effortless.
Enrolment offered at arrival in one tap; perk reminders after the stay keep the programme, and the direct booking link, one thumb away at trip-planning time.
Benchmarks shown are third-party industry research or published sector case results, not imBee measurements.
Governed AI
imBee AI for hospitality is grounded in YOUR real room inventory, rate card, F&B menu and curated local-concierge guide. It never quotes a rate it can't verify and never promises a room it doesn't have, and it hands off to a human for VIP requests, complaints and anything requiring judgement. It is the brand-safe concierge that answers in the guest's language and stays on your script, where rivals ship a generic FAQ bot.
Plus seven languages built in: Cantonese, Mandarin, English, Japanese, Korean, Bahasa and Thai, and reach on WeChat and LINE, so you serve your mainland-Chinese and Japanese guests where they actually are. That is the multilingual, true-omnichannel depth Western-built hospitality-messaging tools can't match.
該平台
A complete, enterprise-grade toolkit, built so hotels, serviced residences and F&B groups can move fast across the guest lifecycle, in every language they book in.
WhatsApp, WeChat, LINE, Instagram, Facebook, SMS and webchat in one inbox, with PMS profile, stay history and loyalty tier beside every thread. Booking-channel messages consolidated, so nothing sits unread in an extranet.
Segmented opt-in broadcasts to past guests (seasonal offers, special-occasion reactivation, weekday dining and occupancy-fill promos) with delivery and booking-attribution analytics.
AI grounded in YOUR room inventory, rate card, F&B menu and local guide. Answers in seven languages, never invents availability or pricing, hard handoff on VIP and complaints.
AI-grounded availability and rate quotes, pre-check-in and pre-arrival upsell, and deposits via a secure payment link to a PCI-DSS-certified gateway, card data never sits in the message body.
Visual workflows plus 300+ integrations across PMS, POS, booking engines, channel managers, loyalty platforms and CRM, so the message reflects the real reservation, menu and loyalty balance.
ISO/IEC 27001 certified, role-based access, full audit trail, payment routing that keeps card data with PCI-DSS-certified gateways (never in message bodies), and handling built for your local privacy-law obligations across every property.
Multi-property trust, by design. ISO/IEC 27001 certified, role-based access, full audit trail, payment routing that keeps deposits and folios with PCI-DSS-certified gateways (never in message bodies), and handling built for your local privacy-law obligations, for hotel groups handling guest data across multiple properties.
為什麼選擇 imBee
Western-built hospitality-messaging tools are English-first, WeChat-blind and PMS-light. imBee speaks your guests' languages, reaches your mainland-Chinese guests on WeChat, and grounds the AI in your real inventory.
Cantonese, Mandarin, English, Japanese, Korean, Bahasa, Thai, for HK, Macau, SG, Bangkok, Tokyo, Bali and mainland-linked inbound.
Capture, confirm, concierge and win back mainland-Chinese guests on WeChat alongside WhatsApp: the channel Western rivals simply don't serve as a hospitality story.
Discover → Book → Pre-arrival → In-stay → Post-stay, plus loyalty and win-back, on one platform, not a booking-only or reminders-only point tool.
Click-to-WhatsApp from your ads and metasearch converts intent and keeps the commission you'd otherwise hand a third-party channel.
300+ integrations: the message reflects real reservation, real menu, real loyalty balance, so staff never re-key.
imBee AI never invents rates, availability or local recommendations. Answers in seven languages, hard handoff on VIP and complaints.
Multi-property guest data and deposits handled with the governance procurement actually asks for, certified gateways, full audit trail, RBAC.
Questions
Ready when you are
See how hotels, serviced residences and F&B groups turn WhatsApp, WeChat and LINE into a multilingual, revenue-generating guest channel, without rebuilding their PMS stack.
Research cited on this page: Oracle Hospitality + Skift. Hospitality in 2025 research · Cloudbeds. State of Independent Hotels 2026 · Meta, click-to-WhatsApp lead campaign results · Forrester Total Economic Impact of Business Messaging (commissioned by Meta) · WhatsApp Business Platform, official documentation
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